Sunday, 1 June 2014

Vocational visit to The Birthplace

Most of us would have noticed the new building with a bright pink sign The Birthplace on Road No. 2, Banjara Hills, opposite the Harley Davidson showroom. This is the latest place in Hyderabad for "new arrivals", and it has been entirely designed by Rtn. Ratan Jalan, who runs a health-care consultancy - MEDIUM (sounds like in-between large and small, but I think it was to stress on the sound of Med as in Medical!)
As Ratan explained - unlike a regular hospital, where people go because they are ill and there is therefore anxiety. tension and sadness all around, the expectant mother who goes for delivery is all set for an extremely happy event, and it's a time to party when the baby arrives!
When Tarun Sariparupu, a bright (and wealthy!) entrepreneur returned to India from the US, he was looking for a health-care project, since he believed that was the next big thing for India after I.T. Ratan convinced him not to go for another large multi-specialty hospital, which would be like all the others, but to set up this boutique enterprise which would be unique and meet a real need of a section of society.
The whole appearance of the hospital is bright, spacious, colourful and invokes a happy feeling! There are no visitors' timings and other such restrictions. There is no separate nursery where the babies are taken away and placed - the baby is always with the mother, where it belongs! All the rooms are made as comfortable as (or even more so than!) the mother would have at home.
They also have a unique pricing model - a fixed price for the entire delivery process, irrespective of whether it turns out to be a normal or a C-section delivery! And the presence of the father at the birth event is mandatory (most hospitals do not allow this at all!) Not "affordable" to all, but, as Ratan put it to us, still a small fraction of
what would be spent at the wedding which precedes this happy event!
It was a wonderful vocational visit, where we got to hear from Ratan, Tarun and the head of gynaecology, Dr. Pratibha Naraian. The arrangements for the meeting itself were nothing short of marvellous, with little round tables at which we were seated and a scrumptuous array of snacks 
and refreshments which certainly substituted handsomely for my dinner that night! And the meeting was followed by a walk around the entire facility. The attendance was not great - those of you who did not come really missed a great evening...
Thank you so much, Ratan, for this opportunity to get to know the kind of work you do and its great result!

 

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